by admin | Feb 26, 2022 | Marketing
Nurture your social media leads before passing them on to sales According to recent marketing studies, most B2B companies experience sales cycles of four months or more. During this time, potential customers spend more time than ever doing independent... 
by admin | Feb 24, 2022 | CRM
What determines success in generating leads in social media? Some companies have a successful lead generation business on social media and don’t even know it. How can this happen? It depends on the ways companies measure success on social media. So far we... 
by admin | Feb 22, 2022 | Local Business
Social media monitoring clarifies the stages of the buying cycle If businesses really want to understand at what stage of the buying cycle they are engaging their target audience, they need to monitor relevant online communities and discussions that relate... 
by admin | Feb 18, 2022 | Marketplace
What makes social media so powerful for lead generation? It is mainly due to the ability to have direct conversations with your target audience. While social conversations pave the way for leads, continued success depends on aligning social media interactions... 
by admin | Feb 18, 2022 | tools
Social media drive the way for lead generation Most organizations today connect with a wider audience by leveraging social media. As a result, they enjoy hundreds, if not thousands, of interactions per month with industry fans, followers, detractors and...