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Digital Transformation
& Technology
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When companies are not ready to use technology
When it comes to technology, many markets are not ready to embrace it. Lack of understanding of the technology, resistance to change and difficulties in implementing it can be obstacles for companies and industry players to move forward with innovation.
The culture of data in the company and in exports
Building a solid data culture means reviewing decision-making and operational strategies, models and activities. Looking at data science, not as an exercise in style, but as a new modus operandi to make quick and correct decisions and minimize risks in today’s increasingly dynamic contexts and markets. Uncertain and volatile. we export
Markets ed
Import & Export
Five points to consider when exporting a product or service abroad
Five points to consider when exporting
a product or service abroad
The following five points represent some of the most important considerations to keep in mind when undertaking an export business
The path of awareness in lead generation
We often hear companies complain as long as their contacts are not in target; this is normal, when we want to grow and therefore we want to increase the quantity and number of leads that enter the company, the quality will decrease, and it is a physiological process.
SACE Export 2022 report
Old and new shadows for the global economy: the long wave of Covid and supply problems, to which geopolitical tensions are added, are causing prices to soar
CRM
& Marketing
CRM for SMEs
CRM (Customer Relationship Management) is a corporate strategy that aims to manage interactions with customers and develop lasting relationships with them.
The Marketing Funnel
A marketing funnel is a model that represents the journey a potential customer takes, from product or service discovery to purchase.
The planning of marketing activities
Properly planning your marketing means doing a good part of the work, often planning is not done because companies often lack this culture, especially in marketing.
Events
& Exhibitions
Hydrogen Forum 2023
The “Hydrogen Forum” event, now in its third edition, is a point of reference for the system of operators and companies of products and services in the energy sector
MIDO has opened in Milan
MIDO has opened an event in Milan with more than 1,000 exhibitors, over 150 countries represented, 6 pavilions, 8 exhibition areas and more than 30 appointments including conferences, meetings, round tables and events.
Happy new year 2023!
Happy new year 2023!
The best way to predict your future is to create it
(Abraham Lincoln)
Local Business
Companies and sustainable development
sustainable development is development that satisfies the needs of the present without compromising the ability of future generations to satisfy their own needs.
Definition of Audience and Objectives on social media in export
Definition of Audience and Objectives on social media in export
First you need to determine what your audience is and what is the best way to segment it in terms of location and language.
In this phase it is essential to ask yourself some fundamental questions that will help in the following phases to implement the correct communication strategy. we export
Google My Business has changed its name
Google My Business has changed its name to Google Business Profile, in Italian it can be defined as a business profile.
It is not the first time that the Google tool has seen a rebranding and over time there have been several evolutions, with many changes also of a structural nature.
Business Partners
& Marketplace
Hydrogen Forum 2023
The “Hydrogen Forum” event, now in its third edition, is a point of reference for the system of operators and companies of products and services in the energy sector
Happy new year 2023!
Happy new year 2023!
The best way to predict your future is to create it
(Abraham Lincoln)
Happy Christmas !
At this special time of the year, I want to wish you a merry Christmas and a prosperous new year.
I hope this Christmas is filled with love, peace and joy for you and everyone close to you
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