by admin | Nov 10, 2022 | Market
The path of awareness in lead generation We often hear companies complain as long as their contacts are not in target; this is normal, when we want to grow and therefore we want to increase the quantity and number of leads that enter the company, the quality... 
by admin | Sep 22, 2022 | Market
Edition 2022 Export Report Old and new shadows for the global economy: the long wave of Covid and supply problems, to which geopolitical tensions are added, are causing prices to soar. If the “expensive export” will push the value of Made in Italy... 
by admin | Sep 14, 2022 | Market
The international marketing strategy for export To achieve success it is necessary to know the current situation, the prospects and challenges of your market and to know how to face them. In this process it is essential to understand the strategies, resources... 
by admin | Sep 10, 2022 | Market
The marketing culture in the export of smes The world has changed, but especially in the world of SMEs, the culture of marketing is struggling to make its way. The Italian entrepreneur, who is a very hard worker, often does not grasp the importance of this... 
by admin | Aug 4, 2022 | Market
Life time value, the customer’s value over time A very important aspect in marketing and sales, because knowing this value allows you to make choices in customer management and in the marketing of companies. It is a very important fact that every company... 
by admin | Mar 22, 2022 | Market
Valuing cultural differences in exports When the customer target resides in foreign countries and intends to reach it with effective communication, it is essential to get informed, learn and analyze in depth the different cultural aspects that could...