by admin | Apr 28, 2022 | Marketing
What is a sales funnel The English translation of the word “funnel” is funnel. The images associated with the marketing funnel and the sales funnel are associated with inverted funnels, often colored to represent the various phases of the...
by admin | Mar 11, 2022 | Marketing
International Social Marketing Strategy During the creation of online (and offline) marketing campaigns it is essential to understand what your audience is and, above all, how to segment it effectively (to obtain results) and efficiently (to optimize...
by admin | Feb 26, 2022 | Marketing
Nurture your social media leads before passing them on to sales According to recent marketing studies, most B2B companies experience sales cycles of four months or more. During this time, potential customers spend more time than ever doing independent...
by admin | Feb 4, 2022 | Marketing
Marketing and Sales Strategies It is no longer time to underestimate the hyper-competitiveness of the market in which we find ourselves now, as perhaps our parents could afford the luxury of doing in the past. Whatever your sector, people are...
by admin | Dec 13, 2021 | Marketing
The importance of a Strategic Marketing Plan Starting marketing activities without having developed a Strategic Marketing Plan leads companies to make some recurring mistakes, which can have a negative impact both in the short and long term. Among the mistakes...
by admin | Nov 27, 2021 | Marketing
The importance of social networks for SMEs Social networks have always been a very important tool for corporate marketing, especially in B2B. The problem is that many SMEs do not exploit this powerful tool at all, using them incorrectly or not using them at...
