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What is a sales funnel

What is a sales funnel

What is a sales funnel   The English translation of the word “funnel” is funnel. The images associated with the marketing funnel and the sales funnel are associated with inverted funnels, often colored to represent the various phases of the...
International Social Marketing Strategy

International Social Marketing Strategy

International Social Marketing Strategy   During the creation of online (and offline) marketing campaigns it is essential to understand what your audience is and, above all, how to segment it effectively (to obtain results) and efficiently (to optimize...
Marketing and Sales Strategy

Marketing and Sales Strategy

Marketing and Sales Strategies     It is no longer time to underestimate the hyper-competitiveness of the market in which we find ourselves now, as perhaps our parents could afford the luxury of doing in the past. Whatever your sector, people are...
The importance of a Strategic Marketing Plan

The importance of a Strategic Marketing Plan

The importance of a Strategic Marketing Plan   Starting marketing activities without having developed a Strategic Marketing Plan leads companies to make some recurring mistakes, which can have a negative impact both in the short and long term. Among the mistakes...
The importance of social networks for SMEs

The importance of social networks for SMEs

The importance of social networks for SMEs   Social networks have always been a very important tool for corporate marketing, especially in B2B. The problem is that many SMEs do not exploit this powerful tool at all, using them incorrectly or not using them at...

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