Export and digital does not mean exclusively eCommerce or Marketplace

Most Italian companies do not export or do so in a discontinuous way and without a well-defined strategy, and the minority part of companies that do so, implements export strategies and activities based mainly on offline export channels, such as importers, distributors or physical sales networks (Survey data carried out by POLIMI on a sample of 250 companies )

Selling through the channel like a Marketplace or eCommerce is only the last step downstream of the production chain, while our strategy allows you to integrate the online with the offline at each level and at each step, in order to enhance the company’s export vocation.

The whole value chain: from the development of new products to marketing and distribution logistics must be fully integrated and governed by the exporting company.