by admin | Aug 10, 2022 | CRM
The marketing database The marketing database is the key to success for every company, a tool that must be designed and managed correctly according to the GDPR regulations. Cultivating your own marketing database must be a priority for every company to always... 
by admin | Aug 4, 2022 | Market
Life time value, the customer’s value over time A very important aspect in marketing and sales, because knowing this value allows you to make choices in customer management and in the marketing of companies. It is a very important fact that every company... 
by admin | Jul 29, 2022 | Marketing
The importance of direct marketing in B2B Direct marketing or direct marketing is a very important tool for B2B activities to create business opportunities. It is necessary how much of your buyer personas or target customer belongs to an easily identifiable... 
by admin | Jun 18, 2022 | Internationalization
Export: 3 elements to consider Exporting products can be a great way to grow your business, but there are a few things you should keep in mind before taking the plunge. Here are the top 3 reasons why you shouldn’t export products: 1. You may not have the... 
by admin | May 24, 2022 | Local Business
Companies and sustainable development What does sustainable development mean? The initial definition of sustainable development is that described in the 1987 Brundtland report and then taken up by the World Commission on Environment and Development, WCED): sustainable...