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The importance of CRM for the Marketing of SMEs

The importance of CRM for the Marketing of SMEs

The importance of CRM for Marketing   In the universe of SMEs (small and medium-sized enterprises) it is still very difficult to understand the importance and value of a CRM (Customer Relationship Management) tool. CRM more than a tool, is a way of working...
The new Social Networks

The new Social Networks

The new Social Networks   In this historical moment the internet creates many opportunities and often in a very short time, it is therefore essential to carefully evaluate and choose which social network the company should invest in. It is necessary to get used...
How important is data for a company’s marketing and sales?

How important is data for a company’s marketing and sales?

How important is the data for the marketing and sales of a company?   Business Analysis and big data are two topics that have been much discussed in recent years, they introduce a new way of marketing in the company, one oriented to data and information. But what...

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